Creatives is three tabs now
Creatives asked its question in five places; it asks it in three. **Create** is where you make something, **Creatives** is everything you have made, and **Sources** is everything there is to make it from.
What this solves
Media and Moodboard were two halves of one question — what do we have to work from? — so the question was put to you twice and took two of the five tabs to ask. Published was not a kind of thing at all: it is a state a creative is in, like a draft or an approved one.
What changed
- Sources holds both answers: Files is what you have (your uploads and everything found on your website), References is what you saved from elsewhere. Your tags, boards and open links all still work, and every old address takes you to the right place. - Sent joins Drafts, Approved, Scheduled and Live on the Creatives board — the same record of every live post and running ad, now where the rest of your work is. - Create looks like a conversation. The question is at the top and three real requests made of your own campaigns and rivals sit under it: "Six more like the ones I kept last week." - The price and the button are in the conversation, under the sentence that describes what they will make, and the options come back in the same place. - The brief beside the chat is the five steps that write it — Idea, Settings, Words, Review, Options — each with a tick when it is answered, who set it, and a link straight to that step. - The list of your briefs says what each one did: "3 kept", "9 creatives", "sent to Q3 Awareness", rather than only how far through it is. - A rival's ad says why it is worth a look — how long they have been paying for it, or how far a post beat their own usual.
Where to find it
Creatives, in the sidebar. Old links to Media, Moodboard, Published, Collections and Inspiration keep working and land on the right tab.
Useful for
Anyone who was hunting for an asset across two tabs, and anyone who wants the conversation, the price and the result in one place.
About Checkgrow
Checkgrow keeps a company's knowledge, competitors, campaigns and Creatives in one place, so the people doing the marketing spend their time deciding what to make rather than filling in forms about it.